Focused Innovation

Global competition, heightened customer expectations and the pursuit of best practice mean that the need for organisations to be innovative is no longer a wish list but a must do to ensure the continued growth and long-term survival.

Innovation versus Invention

Innovation: Process of change that adds value, an enhancement modification, add on or alternative application of an existing product/service or process in such a way as to increase its value to the user.

Invention: Product without precedent.

Not surprisingly studies show a direct relationship between innovation, as measured by the introduction of new products and processes, and healthy financial performance. Innovation when compared to invention is a low risk way to achieve increased profitability and company growth. The challenge many companies face is that of finding an effective process that acts as an enabler and stimulates innovation throughout their organisation.

Recognising the significance of this challenge BSI Learning have developed their Focused Innovation program, which incorporates the concepts of Barnes & Conti's Managed Innovation and the de Bono tools of Six Thinking Hats® & Lateral Thinking™.