Word of Mouth Marketing
The secret of bringing in all the business you can handle without spending a cent of advertising!
Your hottest leads are the people you meet face to face, but what do you do with all those business cards? Harnessing the power of your relationships will drive fast, sustainable growth. The quality of your business network is not about how many people you know but about the quality of the relationships you develop. Focus on developing deeper relationships with a few people rather than superficial relationships with a lot of people.
Rich relationships lead to much more than mere money!
Networking is not for wallflowers! Being a good conversationalist is essential. Knowing when to talk about your business and when to show a genuine interest in another member's business is key to success. People buy from people and if you focus on trying to help members by finding good referrals, you will find that referrals come back to your business.
A word of mouth or "referral" based approach to sales is very powerful, but does not come naturally for most. In fact, in the business world we are not taught to think this way at all.
Business growth is said to come from sales - and sales training focuses on "making a sale" with a prospect.
However, the real opportunity lies in your ability to build very effective and profitable relationships with key contacts who will identify and unlock sales opportunities for you.
In order to be a successful networker you need confidence in your products and services but more importantly, in your ability to communicate with the people you meet at various networking events. Real opportunities lie in your ability to build very effective and profitable relationships with key contacts who can and will identify new business opportunities for you.
You need to check out why you have trouble "marketing yourself." Here's a really thought provoking question...
How does not promoting yourself interfere with winning lots of new business?
Adopting an approach that will harness the power of your relationships and actively drive word of mouth appointments will significantly improve your sales.
4 Reasons Why You Can't Afford To Miss Out On This Workshop
- You want to stop throwing away money on advertising campaigns which don't work, and you're looking for a personally rewarding and results-driven way to market and grow your business.
- You want to be able to harness the power of having other people tell your prospects how good you are and why they should do business with you! Learn how you can have people lining up to do business with you, already pre-qualified and pre-sold by the valuable relationships you build up through networking.
- You've shied away from networking and showing up at business functions because you're not comfortable with approaching strangers and "selling yourself". Learn how to overcome networking reluctance and make every contact you make count - whilst having fun!
- You're not bad at collecting business cards and meeting new contacts, but you've never been able to convert any of these contacts into a meaningful and mutually profitable business relationship. Learn the art of following up so that you're memorable and discover the secret of how to cultivate contacts into advocates.
Who Should Attend?
- Sales professionals in ALL industries
- Sales team leaders
- Accountants
- Lawyers
- Business professionals
What you say to others is a reflection of who they think you are. While you're speaking, they're thinking and deciding who you are, whether they like you and whether they want to develop a relationship with you.
If you make yourself valuable and memorable, others will want to make you a part of their network.
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Training Delivery Options
- Price for in-house program available on request
- One on one or small group corporate coaching available
For more information or to book this training program with BSI Learning:
02 9215 0196 
katrena.friel@bsilearning.com.au